Denise Shrivell

PEOPLE  Welcome to the roll call where we offer an overview of all profiles appearing in 2012. This year we've moved on from measurement being the standard theme to data & programmatic buying. It's also been the year where I was thrilled to present the 100th Digital People profile. Thanks for your ongoing support...
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Denise Shrivell

PEOPLE  Welcome to Digital People where I'm pleased to present Martin Walsh, Director of Digital & Corp Communications with NSW Govt. Martin recently offered views on the level of digital strategy & skills in the Aust market & continues these thoughts here. He also clearly outlines a range opportunities & challenges facing our market with several clear solutions. A comprehensive & highly worthwhile read
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Denise Shrivell

PEOPLE  Welcome again to Digital People where we feature Mi9's Marc Barnett - GM of the Microsoft Media Network & Advertising Exchange. There's no doubt the past 12 months has seen parts of our industry transform to automated trading platforms & Marc highlights various opportunities, challenges & forecasts surrounding this rapidly developing sector. A worthwhile read with a glimpse into our future...
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Denise Shrivell

PEOPLE  Welcome to Digital People where this time I'm pleased to present Stephen Hunt, Managing Director - Asia-Pacific at video advertising business - TubeMogul. Stephen outlines his history with our industry & highlights challenges & opportunities surrounding the fast growing programmatic/RTB 'revolution'. A comprehensive & informative read where Stephen's passion for our industry jumps off the page....
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Denise Shrivell

PEOPLE  Welcome to the 101st Digital People profile. Unlike many previous profiles Benjamin Christie from Gourmet Ads has a relatively short background in our industry but has channelled his career as a chef to build the world's largest food focused ad network. Benjamin shares his story, highlights RTB as his area to watch & also tells us of the major difference between the US & Aust digital media market
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Denise Shrivell

PEOPLE  Welcome to the 100th Digital People profile. 3 years ago we started a small Q&A profile series which has now grown to become a highly effective record & knowledge centre highlighting the evolution & incredible pace of change our industry continues to face. For the 100th, 11 of the most experienced & perhaps highest profiled Digital People reflect on their....
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Denise Shrivell

PEOPLE  Welcome to the 99th Digital People profile where we present Nic Hodges - Head of Innovation & Tech at MediaCom. Like several previous Digital People it seemed inevitable from an early age that Nic became involved in digital media now using his innate skills to be one of our industry's key innovators. Nic discusses his work on the recent USnapp cross media app as well as various views. Great read..
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Denise Shrivell

ADVERTISING & MARKETING  Welcome to Digital People where we profile Christian Bartens, Founder of Datalicious. Digital is increasingly becoming a data led medium with analytics now informing all parts of the marketing process. Christian offers his insights into this key growth segment of our market. He's also speaking at next Wed ad:tech Digital Data Summit in Syd - more details at the end of his profile. A good read.
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Denise Shrivell

PEOPLE  Welcome to Digital People where I'm pleased to profile Liam Brennan - Digital Director at Carat Global Management UK. We often hear of the differences our UK colleagues find in our market so I thought it would be interesting to get some views from an Aussie based in the UK digital media market. Liam offers one of the best profiles of the year - a highly recommended & extremely informative read..
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Denise Shrivell

PEOPLE  Welcome to Digital People where this time we profile James Simmons, Partner/Director with Aust's largest independent media agency - Match Media. James offers us insights into the fast changing digital media market & discusses some key challenges. He also highlights - as he says - a somewhat 'dull' prediction regarding Google & Facebook & talks about the importance of developing agency talent.
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Denise Shrivell

PEOPLE  Welcome to Digital People where this time we feature Megan Brownlow - Executive Director with PricewaterhouseCoopers. Each year Megan edits PwC's influential Australian Entertainment & Media Outlook Report & creates the Digital Media section. She is also actively involved in advising key clients in digital media & it is from here that she offers us this highly worthwhile market perspective.
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Denise Shrivell

PEOPLE  Welcome to Digital People where we profile Jon Ostler, Group GM of BeyondD - renamed from QLtd through its recent acquisition by Beyond International. Jon offers comprehensive views on the changes in our market, the continued potential surrounding ecommerce & virtual goods - & reminds us not to forget the stuff that works'. He also highlights the continued power of Google & Facebook. Great read..
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Denise Shrivell

PEOPLE  Welcome to Digital People where this time we profile Peter Williams, CEO of Deloitte Digital. Peter offers insights into his work with Delloites surrounding crowdsourding, mobile, gamification and the challenges of accessing talent and keeping up with the pace of change. He also introduces yet another acronym 'clomosoda'. A good quick read...
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Denise Shrivell

PEOPLE  Welcome to Digital People where this time we highlight views from several of the most experienced people in the digital media industry. Rapid change & evolution in digital media is also raising multiple challenges. Here we focus on some of these challenges with suggested solutions. Please add your opinion - What do you think the digital media industry can do better right now?
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Denise Shrivell

PEOPLE  Welcome to Digital People where we profile Sam Granleese, Strategy Manager at Private Media. Sam shares his career journey, starting in high school to working on key accounts at ZenithOptimedia & now with one of Aust's most successful independent publishers. He offers valuable insights into our 'schizophrenic' industry & shares forecasts on digital broadcasting & more. A highly worthwhile read....
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Denise Shrivell

PEOPLE  Welcome to Digital People where we profile Heather Albrecht, Digital Strategist from Digital Connections. Heather offers many valuable insights into the changes & shifts society, business & our industry continues to experience through technology. She also highlights the importance of social media across all levels of business, not just through their marketing strategy. Well worth the read.
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Denise Shrivell

PEOPLE  Welcome to Digital People where we introduce Chris Erb, VP of Brand Marketing at EA Sports & an international keynote speaker at Ad:Tech in Sydney from Mar 14. Chris outlines his role & career journey & recognises the global size & growth potential of the 'active space' gaming industry. You can see more details on Chris's (& others) appearance at Ad:Tech through a link at the end of his profile.
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Denise Shrivell

PEOPLE  Welcome to Digital People. To start off 2012 I've asked several previous Digital People to look into their crystal ball and offer predictions, from their perspectives, for the year ahead. As you'll see we've attracted a broad range of interesting views. If you'd also like to share your forecasts you're welcome to add your comments. I look forward to bringing you more profiles throughout the year
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Denise Shrivell

PEOPLE  Welcome to the final Digital People for the year where we offer an overview of the 19 profiles presented during 2011. This year the measurement issue has given way to two further themes being exchanges & automation of the digital media trading process & issues surrounding talent, recruitment & training of digital media talent. Thanks to everyone who participated & supported Digital People....
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Denise Shrivell

PEOPLE  Welcome to Digital People where I'm pleased to present Rohan Lund, CEO of Yahoo!7 who offers insights on a range of issues in our industry. Rohan forecasts an even more significant shift to mobile marketing with increasing capabilities on formats & audience targetting. Interestingly, he highlights group buying as the sector to keep an eye on. Great read from a key person in our industry....
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Digital People - 2012 Roll Call

 Digital People - 2012 Roll Call

Welcome to the roll call where we offer an overview of all profiles appearing in 2012. Read on



 

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