COMPANY DETAILSNexgentek

Nexgentek

AddressSuite 414, 2-8 Brookhollow Avenue
Postcode2153
CityBaulkham Hills
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Websitehttp://www.nexgentek.com.au
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Nexgentek provides unique mobile retail technology direct to medium to large scaled retail outlets throughout Australia to increase footfall and better customer engagement

Nexgentek specialises in new mobile retailer technology to help close the loop on mobile issuance and redemption of mobile vouchers at POS.

A key challenge that has prevented the mass adoption of mobile couponing, mobile loyalty and mobile payments within the retail sector, has been the redemption of the offer at the cash till or point of sale. Existing technologies have tended to be expensive, requiring a significant upfront investment in handset upgrades and cumbersome POS integration.

By contrast, podifi is a simple "plug and play" mobile solution, which allows fast, contactless transactions to be executed simply by tapping any smartphone on a small, low-cost pod attached to the cash till.

The podifi mobile marketing platform is a simple self-service web tool which empowers retailers to create, launch and manage mobile coupon based offers, deals or loyalty programmes within minutes. Podifi gives retailers complete control over their campaigns, whilst also providing extensive analytics of all of their customers' transactions over the pod.

Podifi makes use of standard technology already used in smartphones, requires no additional handset chip and is fully integrated with the vast majority of POS systems in use today with no downtime in normal retail operations.

Further product information: http://www.nexgentek.com.au 

This means that mobile coupons and vouchers can be redeemed, mobile loyalty cards can be swiped and mobile payments transacted at the point of sale, without the intervention of sales staff in store. A simple interface ensures rapid integration with existing applications. Furthermore the podifi pod is not limited by the number of different promotions it accepts, allowing retailers the freedom to accept and reconcile coupons from third parties as well as your own offers.

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