COMPANY DETAILSVentureOne

VentureOne

AddressPO Box 545
Postcode2021
CityPaddington
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Websitehttp://www.ventureone.com.au
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VentureOne Pty Limited is a digital media consultancy, specialising in mobile advertising, content and applications, and online content and advertising.

Services

what we offer

If you are looking for a consultancy that has an understanding of the digital content, applications and advertising industries; a track record in helping businesses enter new markets, create value and generate revenue; detailed insights into the mobile content, advertising, and applications market structure and value chain, companies, and individuals - then VentureOne has the depth of knowledge and experience plus the commercial focus to assist you in growing your business. We help clients to identify and commercialise emerging opportunities. Recent projects undertaken include mobile advertising strategy, new business launch (strategy and implementation), and product development in the business media sector.

We have advised mobile carriers, software and application developers and content owners on a variety of strategic business issues, including:

  • New market entry
  • Commercial strategy and market assessment
  • Advising on growth strategies/including targeting and business development
  • Research and product development
  • Industry research and development
  • Strategic communications
  • In-house training and executive briefings

We tailor our services to meet your specific objectives, for either a short term advisory project or for a longer term implementation and delivery project. We focus on improving your business outcomes, whether you are a start-up company looking to commercialise your concept, or you are an established player looking to enter a new market and expand your offerings.

For more information on how we help our clients, and the specific services we provide, read through our case studies or send an email requesting details.

Case Studies

From start-up to growth

Problem:

A start-up in operation for two years needed to stabilise and grow the business and revenues, and required strategic direction and business advice.

Approach:

VentureOne was approached to provide executive strategy, industry contacts and mentoring over a period of 12 months.

Outcome:

The company was then refocused on the local business, employed additional sales staff and was strongly positioned to take on additional private equity investment. The company has now proceeded to trade sale.

Commercial strategy

Problem:

This major media company wanted to establish market leadership position by developing a comprehensive mobile advertising strategy in a very dynamic market with strong competitors. The company did not have the requisite resources to develop a commercial strategy at the time.

Approach:

VentureOne was engaged as a one of the few mobile strategists with a strong business focus. The project required an articulation of the strategy, definition of the problems including resources, technology limitations and lack of understanding at consumer, major customer and even internal levels, identify solutions, and lay out a go-to-market strategy.

Outcome:

The company is the first to market with a comprehensive strategy, yielding customer and advertiser support, and providing the basis for a substantial commitment to the mobile channel as a market differentiator.

New market entry

Problem:

The company was looking to establish a new product into the Australian marketplace, but required a market and competitor analysis as well as business plan on other opportunities and revenue streams before committing funds and resources to the venture.

Approach:

VentureOne was commissioned to write a detailed board paper, utilising deep market knowledge and assisted by a systematic analysis and research framework.

Outcome:

The board has provided significant resources and investment to proceed with the proposal, which is in the process of being set up, with the outline suggested being implemented.

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