Tim O'Neill

WEB  With the dramatic uptake of mobile Internet enabled devices such as the iPhone, iPad, Android and Blackberry, travellers are not only looking to research holiday destinations, book flights and accommodation online but are also staying connected on the go directly from these devices while travelling. This not only gives them the ability to do ongoing research about the places they're visiting, allowing them to book their own excursions, but it also enables them to make comments about every aspect of the holiday to friends and followers via social media apps such as FourSquare, Twitter and Facebook.
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Tim O'Neill

WEB  With the rise of the Internet, retailers need to focus on providing a better customer experience in all areas of their business. For retailers selling online, the return on investment from customer experience improvement projects becomes evident when measured through analytics such as traffic figures, goal achievement and conversion. These measurements are at the core of a successful online retailing strategy and monitoring them closely can yield valuable insight into consumer behaviour that will improve the bottom line.
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Tim O'Neill

WEB  Facebook has been around for a long while now as a social networking site, but how can companies make it work for them as a tangible marketing tool? Isn't it just the forum for connecting with old and new friends, family and colleagues? Facebook is now really coming into its own. But it's important that you don't just introduce a social media initiative because you think you should have one, you need to make sure it has an objective and is appropriate for your customers.
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Who Position
Reactive Reactive
Jul 1997 - present
Founder, Joint MD


Tim O'Neill

Tim O'Neill
About Me
  • Australia
  • Reactive
  • Founder, Joint MD
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  • Tim O'Neill is the joint Managing Director of Reactive, a global digital agency that specialises in creating effective online strategy and solutions. Established in 1997 and employing fifty staff, Reactive is solidly profitable independent company.

    Owned and operated by its original founders, Tim O'Neill is one of two joint managing directors who both remain actively involved in the day to day running of this highly awarded digital agency.

    Tim's twelve years at the helm of Reactive have made him an expert in web design and online strategy as well as information architecture and multimedia. His role also includes project management and business development.

    Tim's passion for the internet encompasses both visual and technical spheres, with a commitment to providing robust solutions that meet business objectives, which also look great. Tim has vast experience with website usability and accessibility, and has provided consulting services to clients such as Telstra, ANZ, STA Travel, British Airways and the Victorian Government.

    In 2006 Tim relocated to London and established Reactive's UK office, which has since worked on projects for STA Travel, Microsoft, British Airways and The Stationery Office. In May 2009, Tim returned to the Melbourne office permanently. Reactive's London office meanwhile continues to grow and build on its success.

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