CHAMPION ARTICLES BY JON MOONEY BECOME A DIGITAL MINISTRY CHAMPION

Jon Mooney

MOBILE  In recent years marketers have gravitated towards developing mobile apps over developing a single mobile website. Their rationale was that apps deliver a far richer experience than mobile web, but as 2011 starts it's time to also put that myth to bed as it's simply no longer the case.
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Jon Mooney

MOBILE  The smartphone sector has been hotly contested over recent years, with companies including Apple, Google and now Microsoft battling to win the hearts and minds of consumers with their smartphone platforms. And in amongst all this hype the majority of marketers and their mobile developers have focused their attentions on developing campaign based apps solely for the iPhone platform.
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Jon Mooney

ADVERTISING & MARKETING  Yet more research has landed in my inbox confirming what most of us have already guessed - women are becoming the main household decision makers and not just in terms of buying groceries. Major home purchases, managing finances, holidays, healthcare and more, women are taking control so it's not surprising that increasingly technology is being developed and targeted at them and I'm not talking about anything so patronising as pink mobile phones or games with fluffy animals.
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COMPANY HISTORY

Who Position
MIA International MIA International
Jan 2005 - present
COO


CHAMPION PROFILE

Jon Mooney

Jon Mooney
About Me
  • Australia
  • MIA International
  • COO
  • jon.mooney@miainternational.com
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  • Jon has 14 years experience working in the mobile arena. He has a strong command of both the business and technical issues in developing and managing innovative mobile products and services.

    Before joining MIA this involved developing and managing content services at Telstra in Australia.

    Prior to joining Telstra, Jon worked as Commercial Manager, Strategic Partnerships at T-Mobile (UK); where he managed third party application providers, content and messaging inter connect. This included developing the commercial model for and setting up the first Premium SMS services on the T-Mobile network.

    Before T-Mobile, he worked at Schlumberger Sema and was co founder of a start up specialising in mobile content delivery software.


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