Denise Shrivell

PEOPLE  Welcome to the roll call where we offer an overview of all profiles appearing in 2012. This year we've moved on from measurement being the standard theme to data & programmatic buying. It's also been the year where I was thrilled to present the 100th Digital People profile. Thanks for your ongoing support...
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Denise Shrivell

PEOPLE  Welcome to Digital People where this time I'm pleased to present Stephen Hunt, Managing Director - Asia-Pacific at video advertising business - TubeMogul. Stephen outlines his history with our industry & highlights challenges & opportunities surrounding the fast growing programmatic/RTB 'revolution'. A comprehensive & informative read where Stephen's passion for our industry jumps off the page....
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Denise Shrivell

PEOPLE  Welcome to the 101st Digital People profile. Unlike many previous profiles Benjamin Christie from Gourmet Ads has a relatively short background in our industry but has channelled his career as a chef to build the world's largest food focused ad network. Benjamin shares his story, highlights RTB as his area to watch & also tells us of the major difference between the US & Aust digital media market
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Denise Shrivell

PEOPLE  Welcome to the 100th Digital People profile. 3 years ago we started a small Q&A profile series which has now grown to become a highly effective record & knowledge centre highlighting the evolution & incredible pace of change our industry continues to face. For the 100th, 11 of the most experienced & perhaps highest profiled Digital People reflect on their....
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Denise Shrivell

PEOPLE  Welcome to Digital People where I'm pleased to profile Liam Brennan - Digital Director at Carat Global Management UK. We often hear of the differences our UK colleagues find in our market so I thought it would be interesting to get some views from an Aussie based in the UK digital media market. Liam offers one of the best profiles of the year - a highly recommended & extremely informative read..
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Who Position
consultDS consultDS
Jan 2011 - present
MediaScope MediaScope
Jun 2009 - present
MediaScope MediaScope


Denise Shrivell

Denise Shrivell
About Me
  • Australia and New Zealand
  • MediaScope
  • Director
  • 0424 100325
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  • Founder of MediaScope - Australia's most up-to-date & evolving directory resource connecting agencies & marketers to more than 3,000 niche, alternative & emerging media options.

    Also offers growing a range of tailored services, resources, articles, guides, profiles and a regular newsletter for agencies, marketers, media owners & advertising sales professionals.

    Denise is well known and has been actively involved in the industry for over 25 years starting in agency media departments and then moving to senior sales roles for major magazine and newspaper publishers such as News and Fairfax. She was one of the first people in the Australian market to sell online advertising.

    In 2000, Denise joined start-up website Essential Baby (EB), initiating and developing their ongoing commercial and advertising strategies. EB grew into one of the largest online womens communities in Australia and was purchased by Fairfax Digital in 2007.

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