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John Lynch

Johns reaction: 300,000 PAID ONLINE SUBS, impressive

he Financial Times' chief executive John Ridding has praised the success of its paywall as "a growth story", as the FT confirms its digital subscriber base has exceeded its print circulation for the first time. According to figures released today (27 July), the FT's combined digital and print reach is around 600,000 a day, comprising more than 300,000 digital subscribers and a print circulation of 297,225 (in May), according to the Audit Bureau of Circulations (ABC). Ridding told Media Week: "For the first time ever, we now have more digital subscribers than print circulation. That's pretty recent, it's only in the last month or so. It's a big deal because it's happening in the context of growth." Although print circulation and advertising revenue has decreased, Ridding said, the increase of overall paid readership had helped boost overall revenues.
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