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Jimmy Storrier
Content is no longer king. Long live Content. TECHNOLOGY

There's no question, the traditional content industries are experiencing unprecedented disruption to their business models. The Internet has brought not only a new way to distribute content, it has now begun to shift consumer attitudes towards content consumption generally. This presents a number of challenges to existing media organisations, but also a whole new range of opportunities to create value.

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Sally Mills

Digital Bullet Episode 14: Cloud Computing - what are the major developments and implications?TECHNOLOGY  We are told that very soon we'll be living in a world where everything we do in computing, including data and applications on our mobile phone, will come down from the cloud when we turn on and go up to the cloud when we switch off. Google apps are just the beginning. Not only that, but that any single user can in theory draw on massive storage capacity or processing capacity available in the cloud. What do you think the major developments and implications will be arising from cloud computing? Read on

Richard Mergler

The Growing Role of Mobile in Brand Loyalty MOBILE  The IAB Australia Awards are always a great showcase of online and interactive campaigns that have run through the year and this year was no different. However one thing stood out this year - the increasingly important role that mobile has to play in brand loyalty and retention. Read on

Cameron Wall

HTML5 and the hidden Mobile agendaMOBILE  As the world wide web gears up for the full unleashing of HTML5, some web browsers are already supporting some elements of HTML5. The support varies widely, although almost all Smartphones support the new standard already which has to make one wonder why Apple and Google have thrown so much weight behind it already. Read on

Sally Mills

Digital Bullet Episode 11: Ad serving and ad networks - What are the major developments?INDUSTRY TALK  What are the major developments you see happening over the next year or two in ad serving and ad networks? Will the changes be in the way visitors are targeted, in the type of media delivered, and/or in the way inventory is sold to buyers and brands. Are there other trends you find interesting? Read on


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Rishad Sukhia

Each year, over 500 companies enter the international awards and more than 3,500 websites are submitted for judging. IMA has announced that Brightlabs has been recognised in the top 10 agencies (and the sole Australian company on the list) for consistently representing the highest standards of excellence in web design and development. Read on

Rishads reaction: We are extremely happy to have made the list and I am especially proud that an Australian company was able to make an appearance, particularly given the calibre of international firms represented. I would like to thank all our wonderful staff and clients for making this possible.

Jennifer Duke

Yesterday during their Places event, Facebook showed a video highlighting the thoughts of the team of developers who actually built the functionality. It's slick as hell -- very nicely done. In fact, we weren't the only ones who initially thought that it looked like an Apple video. Read on

Jennifers reaction: This seems to be just another re-packaging of a piece of technology that's widely available on the internet, just on different platforms! Is it really necessary to try and fill the gap between our offline and our online worlds with this? I know it's the "hip" thing these days to post statuses about everything and anything, but the example about the Golden Gate bridge is ridiculous. I don't want nor need to know what every other person thought of it- the reaction is fairly standard. This is just another outlet for mundane updates, despite the subtext to this video screaming "Facebook users are cool! We don't just sit on the computer all day! We actually hang out, ZOMG, lulz!".

Come on Facebook, I don't know about other users but certainly I don't want my "friends" (including actual friends, people I met once and those randoms I accepted for the hell of it) to know where I am 24/7. If I want to go and see them for coffee, I'll organise it myself- rather than virtually "bumping into" them!

Is this just another example of Facebook providing an opportunity for our privacy to be disregarded? How many people are going to 'opt-in' for this service unintentionally- possibly putting their safety on the line?

Brad Down

Today (well, yesterday American time) Facebook held a press conference in which Zuckerberg and Co officially revealed what many of us have been waiting for for awhile: Facebook s official push into location based social activity, Facebook Places. You can read the live blog of the event on what was revealed and what went down on Mashable, but what I actually want to talk about is what I was surprised wasn't revealed. Read on

Brads reaction: Location based services will certainly be a mainstream part of our lives in the future. Facebook obviously has the advantage if they do it right. At the moment it looks like Facebook are going to sit back and dabble for a while and see where things go.


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X|Media|Lab: Global Media Ideas Call for Projects for The Lab : 19th May 2010 X|Media|Lab: Global Media Ideas Call for Projects for The Lab
Posted by The PR Group

If you are a digital media, internet, mobile, computer games, or commercial media entrepreneur with a game-changing project or business idea that you want to get to market, then nominate your project for the Lab (June 19th to 20th) and be mentored o Read on

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Digital People - Michael Gethen

Digital People - Michael Gethen

Welcome to Digital People where we regularly ask professionals in our industry their opinion on trends, forecasts and the state of digital media. Read on


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