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TECHNOLOGY
There's no question, the traditional content industries are experiencing unprecedented disruption to their business models. The Internet has brought not only a new way to distribute content, it has now begun to shift consumer attitudes towards content consumption generally. This presents a number of challenges to existing media organisations, but also a whole new range of opportunities to create value.
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TECHNOLOGY We are told that very soon we'll be living in a world where everything we do in computing, including data and applications on our mobile phone, will come down from the cloud when we turn on and go up to the cloud when we switch off. Google apps are just the beginning. Not only that, but that any single user can in theory draw on massive storage capacity or processing capacity available in the cloud. What do you think the major developments and implications will be arising from cloud computing? Read on
MOBILE As the world wide web gears up for the full unleashing of HTML5, some web browsers are already supporting some elements of HTML5. The support varies widely, although almost all Smartphones support the new standard already which has to make one wonder why Apple and Google have thrown so much weight behind it already. Read on
INDUSTRY TALK What are the major developments you see happening over the next year or two in ad serving and ad networks? Will the changes be in the way visitors are targeted, in the type of media delivered, and/or in the way inventory is sold to buyers and brands. Are there other trends you find interesting? Read on
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Each year, over 500 companies enter the international awards and more than 3,500 websites are submitted for judging. IMA has announced that Brightlabs has been recognised in the top 10 agencies (and the sole Australian company on the list) for consistently representing the highest standards of excellence in web design and development. Read on
Rishads reaction: We are extremely happy to have made the list and I am especially proud that an Australian company was able to make an appearance, particularly given the calibre of international firms represented. I would like to thank all our wonderful staff and clients for making this possible.
Yesterday during their Places event, Facebook showed a video highlighting the thoughts of the team of developers who actually built the functionality. It's slick as hell -- very nicely done. In fact, we weren't the only ones who initially thought that it looked like an Apple video. Read on
Jennifers reaction: This seems to be just another re-packaging of a piece of technology that's widely available on the internet, just on different platforms! Is it really necessary to try and fill the gap between our offline and our online worlds with this? I know it's the "hip" thing these days to post statuses about everything and anything, but the example about the Golden Gate bridge is ridiculous. I don't want nor need to know what every other person thought of it- the reaction is fairly standard. This is just another outlet for mundane updates, despite the subtext to this video screaming "Facebook users are cool! We don't just sit on the computer all day! We actually hang out, ZOMG, lulz!".
Come on Facebook, I don't know about other users but certainly I don't want my "friends" (including actual friends, people I met once and those randoms I accepted for the hell of it) to know where I am 24/7. If I want to go and see them for coffee, I'll organise it myself- rather than virtually "bumping into" them!
Is this just another example of Facebook providing an opportunity for our privacy to be disregarded? How many people are going to 'opt-in' for this service unintentionally- possibly putting their safety on the line?
Today (well, yesterday American time) Facebook held a press conference in which Zuckerberg and Co officially revealed what many of us have been waiting for for awhile: Facebook s official push into location based social activity, Facebook Places. You can read the live blog of the event on what was revealed and what went down on Mashable, but what I actually want to talk about is what I was surprised wasn't revealed. Read on
Brads reaction: Location based services will certainly be a mainstream part of our lives in the future. Facebook obviously has the advantage if they do it right. At the moment it looks like Facebook are going to sit back and dabble for a while and see where things go.
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X|Media|Lab: Global Media Ideas Call for Projects for The Lab : 19th May 2010
Posted by The PR Group
If you are a digital media, internet, mobile, computer games, or commercial media entrepreneur with a game-changing project or business idea that you want to get to market, then nominate your project for the Lab (June 19th to 20th) and be mentored o Read on
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Written by Adam Bateson - 879 views
The Growing Role of Mobile in Brand Loyalty
Written by Richard Mergler - 868 views
HTML5 and the hidden Mobile agenda
Written by Cameron Wall - 569 views
Half my social networking strategy works I just dont know which half
Written by John Lynch - 496 views
Where's the value in Social Networks?
Written by Lucio Ribeiro - 406 views
Digital People - Michael Gethen
Welcome to Digital People where we regularly ask professionals in our industry their opinion on trends, forecasts and the state of digital media. Read on
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The Growing Role of Mobile in Brand Loyalty
Written by Richard Mergler - 2 comments
Digital Bullet Episode 14: Cloud Computing - what are the major developments and implications?
Written by Sally Mills - 1 comment